https://zexizhou.com Zexi Zhou Tue, 02 Apr 2024 18:02:46 +0000 https://zexizhou.com en https://zexizhou.com/Home-Page Tue, 07 Jun 2022 03:44:18 +0000 Zexi Zhou https://zexizhou.com/Home-Page (function(h,o,t,j,a,r){ h.hj=h.hj||function(){(h.hj.q=h.hj.q||[]).push(arguments)}; h._hjSettings={hjid:5331396,hjsv:6}; a=o.getElementsByTagName('head')[0]; r=o.createElement('script');r.async=1; r.src=t+h._hjSettings.hjid+j+h._hjSettings.hjsv; a.appendChild(r); })(window,document,'https://static.hotjar.com/c/hotjar-','.js?sv='); <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/a75b09cc03404ed1c165adc4b5e1e7bac145308feb620f1d7bb98414335f1266/Siemens.png" data-mid="144737519" border="0" src="https://freight.cargo.site/w/1000/i/a75b09cc03404ed1c165adc4b5e1e7bac145308feb620f1d7bb98414335f1266/Siemens.png" />Siemens&nbsp;Factory Engineering Tool&nbsp;An internship project working on user research and usability study for factory digitaization tool <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/8cd67f43339b4854b698f771321bf973ca79cdabedfcf11ac6c510ee47bd2cd1/Artboard-1_4.png" data-mid="192459461" border="0" src="https://freight.cargo.site/w/1000/i/8cd67f43339b4854b698f771321bf973ca79cdabedfcf11ac6c510ee47bd2cd1/Artboard-1_4.png" />Student Job Portal ResearchClient research project focus on UX Research Consultancy <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d9b323196c26e055496f81d677d383360fbb57ee237a592ad5ce41f5fd66d0fd/Open-lab--copy.001.png" data-mid="207644128" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/d9b323196c26e055496f81d677d383360fbb57ee237a592ad5ce41f5fd66d0fd/Open-lab--copy.001.png" />Helping cyclists record incidents on the road Data storytelling for integrated reporting system <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/fa5f9eba8299ec1f79c6030609df8090e8c915e1bf80dc200c4a2bb170268112/Slide-16_9---1.png" data-mid="144737515" border="0" src="https://freight.cargo.site/w/1000/i/fa5f9eba8299ec1f79c6030609df8090e8c915e1bf80dc200c4a2bb170268112/Slide-16_9---1.png" />Web Redesign for Public Library Internship working on user research and design concept for city public library <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/842999d25e6f8842d48605748b7873421ae9007c7d51d09a9369bc0773fab02c/Thumbnail.png" data-mid="198264692" border="0" src="https://freight.cargo.site/w/1000/i/842999d25e6f8842d48605748b7873421ae9007c7d51d09a9369bc0773fab02c/Thumbnail.png" />Enhance Teaching Video Production ExperienceClient research project looking in to audience journey <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/966f397d5c783cdbc7a35403b9227323f4c6ab25b62070771d2200bd8d3462e9/LSA-Brand-Toolkit-2.gif" data-mid="214377585" border="0" src="https://freight.cargo.site/w/1000/i/966f397d5c783cdbc7a35403b9227323f4c6ab25b62070771d2200bd8d3462e9/LSA-Brand-Toolkit-2.gif" /> Brand Visual Identity Toolkit for College LSANew visual identity that unifies the College <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/e0d386282fbd110d2823210a85aa6bd55662ec03aa226cc0f37ebaddf949c8f8/1.1.png" data-mid="206745847" border="0" src="https://freight.cargo.site/w/1000/i/e0d386282fbd110d2823210a85aa6bd55662ec03aa226cc0f37ebaddf949c8f8/1.1.png" />Interactive Exhibition Design Create the shared interactive experience and space exploring tea <img width="5334" height="3000" width_o="5334" height_o="3000" data-src="https://freight.cargo.site/t/original/i/0aec0c027c7f90da6226ee2f95613ee6ce170aa13cc5f8414480ad20df6bee0b/Alliance-Pitch_Jessie-Zhou-09-copy.png" data-mid="144737520" border="0" src="https://freight.cargo.site/w/1000/i/0aec0c027c7f90da6226ee2f95613ee6ce170aa13cc5f8414480ad20df6bee0b/Alliance-Pitch_Jessie-Zhou-09-copy.png" />Graphic ExplorationLogo Design, Illustration <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/74a3845ec17b4daed1591649f7a619d6a922c8a8058ba8350f3becb5ac4286d5/Thumb-nail.png" data-mid="144737514" border="0" src="https://freight.cargo.site/w/1000/i/74a3845ec17b4daed1591649f7a619d6a922c8a8058ba8350f3becb5ac4286d5/Thumb-nail.png" />Podcast Application DesignA personal design case study focusing on podcast listening experience <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/2451a31a894880e6f4c0754ddba061276c2c730fc54f1d12c888699ceb18e19d/Artboard-2-copy-7.png" data-mid="207967722" border="0" src="https://freight.cargo.site/w/1000/i/2451a31a894880e6f4c0754ddba061276c2c730fc54f1d12c888699ceb18e19d/Artboard-2-copy-7.png" />Trans Media Support: Embracing the Transition Journey (Coming Soon...)Master Capstone UX Research and Design Project https://zexizhou.com/About Thu, 07 Apr 2022 02:23:54 +0000 Zexi Zhou https://zexizhou.com/About Zexi is a UX designer who received her dual Master’s degree in Information Science and Social Work at the University of Michigan.Her work connects people, bussiness, research and design. In her recent work, she has focused on web interface design, brand identity, user research. She approaches her work through data and research methods, enabling organizations to gain deeper insights into their audience base and refine and implement their own design strategies. Her expertise in both design and research facilitate organizations in embracing user-centered design, and paving the way for their continued progress and growth.She is passionate about various spheres and applications of design, including interface design, visual design, user experience, and branding. Zexi recently received the UMSI Gender Diversity, Equity, and Inclusion Impact Award in Information and Technology for her prototype application of transgender concepts based on participatory design research. https://zexizhou.com/UX-Work Tue, 02 Apr 2024 18:02:46 +0000 Zexi Zhou https://zexizhou.com/UX-Work (function(h,o,t,j,a,r){ h.hj=h.hj||function(){(h.hj.q=h.hj.q||[]).push(arguments)}; h._hjSettings={hjid:3641802,hjsv:6}; a=o.getElementsByTagName('head')[0]; r=o.createElement('script');r.async=1; r.src=t+h._hjSettings.hjid+j+h._hjSettings.hjsv; a.appendChild(r); })(window,document,'https://static.hotjar.com/c/hotjar-','.js?sv='); <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/a75b09cc03404ed1c165adc4b5e1e7bac145308feb620f1d7bb98414335f1266/Siemens.png" data-mid="208123773" border="0" src="https://freight.cargo.site/w/1000/i/a75b09cc03404ed1c165adc4b5e1e7bac145308feb620f1d7bb98414335f1266/Siemens.png" />Siemens&nbsp;Factory Engineering Tool&nbsp;An internship project working on user research and usability study for factory digitaization tool <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/8cd67f43339b4854b698f771321bf973ca79cdabedfcf11ac6c510ee47bd2cd1/Artboard-1_4.png" data-mid="208123776" border="0" src="https://freight.cargo.site/w/1000/i/8cd67f43339b4854b698f771321bf973ca79cdabedfcf11ac6c510ee47bd2cd1/Artboard-1_4.png" /> Student Job Portal ResearchClient research project focus on UX Research Consultancy <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d9b323196c26e055496f81d677d383360fbb57ee237a592ad5ce41f5fd66d0fd/Open-lab--copy.001.png" data-mid="208123780" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/d9b323196c26e055496f81d677d383360fbb57ee237a592ad5ce41f5fd66d0fd/Open-lab--copy.001.png" />Helping cyclists record incidents on the roadData storytelling for integrated reporting system <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/fa5f9eba8299ec1f79c6030609df8090e8c915e1bf80dc200c4a2bb170268112/Slide-16_9---1.png" data-mid="208123772" border="0" src="https://freight.cargo.site/w/1000/i/fa5f9eba8299ec1f79c6030609df8090e8c915e1bf80dc200c4a2bb170268112/Slide-16_9---1.png" />Web Redesign for Public LibraryInternship working on user research and design concept for city public library <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/842999d25e6f8842d48605748b7873421ae9007c7d51d09a9369bc0773fab02c/Thumbnail.png" data-mid="208123777" border="0" src="https://freight.cargo.site/w/1000/i/842999d25e6f8842d48605748b7873421ae9007c7d51d09a9369bc0773fab02c/Thumbnail.png" />Enhance Teaching Video Production Experience Client research project looking in to audience journey <img width="3840" height="2160" width_o="3840" height_o="2160" data-src="https://freight.cargo.site/t/original/i/e0d386282fbd110d2823210a85aa6bd55662ec03aa226cc0f37ebaddf949c8f8/1.1.png" data-mid="208123778" border="0" src="https://freight.cargo.site/w/1000/i/e0d386282fbd110d2823210a85aa6bd55662ec03aa226cc0f37ebaddf949c8f8/1.1.png" />Interactive Exhibition Design Create the shared interactive experience and space exploring tea <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/74a3845ec17b4daed1591649f7a619d6a922c8a8058ba8350f3becb5ac4286d5/Thumb-nail.png" data-mid="208123771" border="0" src="https://freight.cargo.site/w/1000/i/74a3845ec17b4daed1591649f7a619d6a922c8a8058ba8350f3becb5ac4286d5/Thumb-nail.png" />Podcast Application DesignA personal design case study focusing on podcast listening experience <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/2451a31a894880e6f4c0754ddba061276c2c730fc54f1d12c888699ceb18e19d/Artboard-2-copy-7.png" data-mid="208123781" border="0" src="https://freight.cargo.site/w/1000/i/2451a31a894880e6f4c0754ddba061276c2c730fc54f1d12c888699ceb18e19d/Artboard-2-copy-7.png" />Trans Media Support: Embracing the Transition Journey (Coming Soon...)Master Capstone UX Research and Design Project https://zexizhou.com/Visual-Design Thu, 07 Apr 2022 02:23:55 +0000 Zexi Zhou https://zexizhou.com/Visual-Design Project ScopeBrand Social Toolkit WorkLSA&nbsp; BriefCollege of Literature, Science and Art is one of the largest college in the University of Michigan, consist of 160 different department and units. This brand refresh embodies the robust expression of the college’s vision, mission, and values. This work focus providing a collection of resources for use by communicators and creatives across the college to execute brand compliant marketing collateral and communications.Learn more about the work [︎︎︎] <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/01fc9dfc8be91a30d85c4a4dedb535539459b810f8e894379c5e1b0200f2a053/LSA-Brand-Toolkit-2.gif" data-mid="214386279" border="0" src="https://freight.cargo.site/w/1000/i/01fc9dfc8be91a30d85c4a4dedb535539459b810f8e894379c5e1b0200f2a053/LSA-Brand-Toolkit-2.gif" /> Project Scope Logo Client Alliance Brief Alliance is a newly-formed grassroots nonprofit organization in Grand Rapids, Michigan that is run by and for refugees, specifically Congolese refugees. They aims to expand services not only for Congolese community but all immigrants, refugees and asylees from all backgrounds. Alliance has three areas of focus: youth education, case management assistance and financial stability. Alliance has three founding member, and two other members, all of whom volunteer their time and service with no pay. Alliance is a start-up, with no infrastructure and no funding at this time. <img width="5334" height="3000" width_o="5334" height_o="3000" data-src="https://freight.cargo.site/t/original/i/0aec0c027c7f90da6226ee2f95613ee6ce170aa13cc5f8414480ad20df6bee0b/Alliance-Pitch_Jessie-Zhou-09-copy.png" data-mid="139271905" border="0" src="https://freight.cargo.site/w/1000/i/0aec0c027c7f90da6226ee2f95613ee6ce170aa13cc5f8414480ad20df6bee0b/Alliance-Pitch_Jessie-Zhou-09-copy.png" /> Project ScopeLogo Client Accessibility HCI Aging Research Group [︎︎︎] BriefAHA's research is dedicated to the design and development of more inclusive technologies and draws on scholarship from disability studies, computer science, human-computer interaction, gerontology, and science and technology studies (STS). The group focuses on topics such as accessibility, HCI, and aging, and looks forward to collaborating to move the disability, aging, and computing agenda forward. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/391b8baf2ccfefcf61d2be6caa7268f884f950773f4399d75bceef262458cba4/AHA-01.png" data-mid="153454669" border="0" src="https://freight.cargo.site/w/1000/i/391b8baf2ccfefcf61d2be6caa7268f884f950773f4399d75bceef262458cba4/AHA-01.png" /> Project ScopeCampaign Graphic Client Culturebie [︎︎︎] Brief (TBD) <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/04edbd0f439c3e42918b26a53b82f93d6d9266b04cc9b7f0db0ef59e2825704c/Culturebie.png" data-mid="201489875" border="0" src="https://freight.cargo.site/w/1000/i/04edbd0f439c3e42918b26a53b82f93d6d9266b04cc9b7f0db0ef59e2825704c/Culturebie.png" /> https://zexizhou.com/Ann-Arbor-District-Library Mon, 28 Nov 2022 21:08:05 +0000 Zexi Zhou https://zexizhou.com/Ann-Arbor-District-Library Web Design / UX Research / UI Design / User Testing Public Library Web RedesignAnn Arbor District Library is one of the largest public service in the city of Ann Arbor, they provides different types of book services to the local residencs. AADL is looking for ways to refine their website design to provide user with clear navigation and content about their alternative reading service. My RoleUX Research Plan, Interview, Wireframe, Interactive Prototype Outcome 1.&nbsp; Interactive website prototype for WLBPD service web presence for prospective patrons2. Redesign focus on in page navigation update3. In-page layout change4. User Interview 5. User Testing <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d535f20d36e9dd00ec390f7b512095650f611820d62e5caedab1a3f531b48a9f/LibraryWebPages1.gif" data-mid="160414495" border="0" src="https://freight.cargo.site/w/1000/i/d535f20d36e9dd00ec390f7b512095650f611820d62e5caedab1a3f531b48a9f/LibraryWebPages1.gif" /> Background The Ann Arbor Library is a public service that serves the local population, and they provide a lot of available information about their library services. Among them is WLBPD, one of their alternative reading services,&nbsp; some of the content needs to be updated and repaired in the process to assist with effective content and information viewing. The goal of this project is to update and make effective update on the web design for the service pages. Problem and User PainpointsAfter having conversations with six participants first time users who were interested in alternative reading services, as well as other two library stakeholders, there are two types of challenges identified for the current state of the site：1.&nbsp; Users felt finding the WLBPD information page is not easy when using the service for the first time2. Users find it difficult to parse through relevant information about apply for existing service, and service support contact info. 3. Users wish the content on the site is organized to allow skimmingProject Goals1. Understand how first time users get the best route directions, and what they feel works well, where they think there are issues, and how they think things could be improved.2. Translated research findings into design wireframes and layouts that addresses users’s needs and desires with the site. Research Process1. User Interview &amp; Stakeholder Interview - How do user see themselves using the library WLBPD service site? - What are their personal goal using the site? - What do they pay attention to while navigating the site? - How easy or difficult was it to use the website?- Existing Content could benefit from refresh, some content are outdated 2. User Activity and Persona <img width="2894" height="782" width_o="2894" height_o="782" data-src="https://freight.cargo.site/t/original/i/bb719c9928e9039d2a82259c90463a4fc34ea36eef2aa6c736ce42dfbeda6903/Service-Diagram.png" data-mid="160986301" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/bb719c9928e9039d2a82259c90463a4fc34ea36eef2aa6c736ce42dfbeda6903/Service-Diagram.png" /> 3. Content Audit and Design for Navigation Refresh Part of the resdesign process also need to repond to reorganizing information so that people find what they’re looking for.&nbsp; I created a card sort session with 6 participants uncovering how the target audience’s domain knowledge is structured, and it serves to create an information architecture that matches users’ expectations. <img width="3800" height="1080" width_o="3800" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ecb166c99f8792bdbbdf191f2bad08c23def75203a46aa366dd3d1d224265459/Content-Audit.png" data-mid="161982221" border="0" src="https://freight.cargo.site/w/1000/i/ecb166c99f8792bdbbdf191f2bad08c23def75203a46aa366dd3d1d224265459/Content-Audit.png" /> 4. Content&nbsp; ReviewAvoid visual clutter: redundant links, irrelevant images, and meaningless typography flourishes slow users down. (Note that meaningful&nbsp;links, images, and typography are valuable design elements; it is only when overused that these backfire and actually impair usability.) Writing for AccessibilityReviewing Guidelines (WCAG) requirements to understand the site and making sure to get a&nbsp; sense the current state of&nbsp; Web Content Accessibility. <img width="2082" height="1250" width_o="2082" height_o="1250" data-src="https://freight.cargo.site/t/original/i/1aba3ba028ac08cf079925eb00ff21ba72066ad2969cecbecaa99982a796b38a/Accesibility-Review.png" data-mid="162939987" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/1aba3ba028ac08cf079925eb00ff21ba72066ad2969cecbecaa99982a796b38a/Accesibility-Review.png" />Learning from feedback and suggestions from the teamI shared the design prototype with real users and the feedback team for concept evaluation. Both mentioned the new design was simpler and easier to use, and the suggested content was very helpful. But I also received comments that broke down my assumptions. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/0a4541c32a15818c3fe1c500e7bc3728369b57a975cb2c1dd526370c6891e465/Design_ver2.png" data-mid="160414524" border="0" src="https://freight.cargo.site/w/1000/i/0a4541c32a15818c3fe1c500e7bc3728369b57a975cb2c1dd526370c6891e465/Design_ver2.png" /> Page Design and Information Architecture&nbsp; <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/1fc2eaf02e57ce6d33ab3af5a081e97ae48bf5574a8462b88043cf742ccf3415/Design_Change_1.png" data-mid="160414502" border="0" src="https://freight.cargo.site/w/1000/i/1fc2eaf02e57ce6d33ab3af5a081e97ae48bf5574a8462b88043cf742ccf3415/Design_Change_1.png" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/721b6d05715861eb8fc68b025a2f136be371c85ed790635d1545a3bc30d615fb/Design_Change_2.png" data-mid="160414501" border="0" src="https://freight.cargo.site/w/1000/i/721b6d05715861eb8fc68b025a2f136be371c85ed790635d1545a3bc30d615fb/Design_Change_2.png" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/93ecb77703521681aaeb712f77d1287cdfa451e80f490d8cc4b073c182a692c0/Design_Change_2.png" data-mid="160414503" border="0" src="https://freight.cargo.site/w/1000/i/93ecb77703521681aaeb712f77d1287cdfa451e80f490d8cc4b073c182a692c0/Design_Change_2.png" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4158840e444abbc09cc83a34e76d3f9e400c31f9cd7ceaca1042fe23338b6ad7/Design-System.png" data-mid="160414513" border="0" src="https://freight.cargo.site/w/1000/i/4158840e444abbc09cc83a34e76d3f9e400c31f9cd7ceaca1042fe23338b6ad7/Design-System.png" /> Thinking beyond library web redesign Design is a never ending process. Along the way, I came across lots of frustrating moments when I couldn’t figure out how to take my design to the context, needs, visual, yet after trial and error I pushed myself and finally found a better solution. Even launch is only a start, we were continuing to learn, iterate and improve upon it. Credits Project ScopeUX DesignUX ResarchInterviewJourney MapWebsite Design TimeJuly–Aug 2021 TeamIT Manager (1)Outreach Staffs (2) https://zexizhou.com/Podcast-Design Mon, 31 Oct 2022 18:07:14 +0000 Zexi Zhou https://zexizhou.com/Podcast-Design UX Design / Product / Interaction Design Podcast DesignThoughts started as a personal project completed during the winter 2019 semester. I had developed podcast listening habits together with a group of friends, enjoying the concept for curation, audio and reading experience. The design and research set out further to explore the question:&nbsp;How might we create audio listening experience that allow user to connect more deeply with the content&nbsp;itself?&nbsp; View Project [︎︎︎] <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/09e8616edff5a0e158520ae9ea4159d255f55ac2a00235862ac5e3c8f72f0a83/Img_Product-Screens.png" data-mid="157702116" border="0" src="https://freight.cargo.site/w/1000/i/09e8616edff5a0e158520ae9ea4159d255f55ac2a00235862ac5e3c8f72f0a83/Img_Product-Screens.png" /> Podcast Listening Experience and Unmet Needs <img width="1303" height="911" width_o="1303" height_o="911" data-src="https://freight.cargo.site/t/original/i/e11f2ad7340c7d57b10421f0dd93d6cdde301a1e07821688e136d97a07f5c290/Artboard-1.png" data-mid="161782065" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/e11f2ad7340c7d57b10421f0dd93d6cdde301a1e07821688e136d97a07f5c290/Artboard-1.png" />“ I like to listen to podcasts on the way to school or while commuting. It's a better or more efficient way to consume interesting content while using regular travel time.” <img width="2388" height="1668" width_o="2388" height_o="1668" data-src="https://freight.cargo.site/t/original/i/02fa722e59edcda83108a653a8dd57a12bd93c0ef9ba03d9526664b52769758f/-2.gif" data-mid="197516562" border="0" src="https://freight.cargo.site/w/1000/i/02fa722e59edcda83108a653a8dd57a12bd93c0ef9ba03d9526664b52769758f/-2.gif" />“l love listening to podcast when I am doing house works, it allows me to multi tasking while still listening to my favorite content .” <img width="2388" height="1668" width_o="2388" height_o="1668" data-src="https://freight.cargo.site/t/original/i/cac58cc61e7e99e779fc0a4d690d829079c5aa9de289eab4bb16c46179d88cf4/-12.png" data-mid="161788191" border="0" src="https://freight.cargo.site/w/1000/i/cac58cc61e7e99e779fc0a4d690d829079c5aa9de289eab4bb16c46179d88cf4/-12.png" />“I can't say the exact number of channel I follow, because there are so many. I look for threads in the content, and gradually I find a lot of interesting people, but.... There are too many of them.” As I start to&nbsp; understand how listener usually engage with podcast, I interviewed five podcast listeners, each at different points in their habit. Some had been tuning in for years, while others were relatively new to the podcast. Despite their diverse listening timelines, they shared intriguing similarities in how they connected with podcasts, yet each brought a unique perspective to their relationship with audio content. Through these dialogues, I uncovered some of the key insights that transcended their varied podcast listening experiences and visions, listeners enjoy: The Bond with the Host: Listeners cherished a “friendship-like” connection they felt with podcast hosts, looking forward to this virtual companionship on a weekly basis.The Joy of Discovery: They reveled in uncovering new content and absorbing fresh ideas, indicating a thirst for continuous learning and exploration. Opportunity for Design Enhanced Contextual Understanding: Listeners expressed a wish for more background or contextual information accompanying episodes, to enrich their understanding and engagement.Easier Content Review: The ability to revisit and review previously enjoyed content was another area they hoped to see improved, highlighting the importance of reflection and recall in their listening experience.Tailored Recommendations: A desire for personalized suggestions on shows and episodes was evident, reflecting a need for a more curated listening journey.Simplified Unsubscription: The process of unsubscribing from podcasts felt cumbersome, suggesting a need for a more streamlined approach. Brainstorm on Key functionsIt was important and interesting to generate ideas and learn about all the similar market products. This process got me thinking about why products are designed the way they are, in terms of some of the features themselves and the mechanics of how they work. An example, Apple podcast keyword search mechanism looks at metadata (name, channel name, episode title), popularity, user behavior (listening engagement, followers, completion rate), etc. Spotify, for their part, provides their keyword search results from individual listening history, current popularity and alltime popularity.<img width="6574" height="3148" width_o="6574" height_o="3148" data-src="https://freight.cargo.site/t/original/i/327f66d6d669c587a3e9c961ff8d581cce23d3d2697c2845ecccbc622011f05e/Competitive-Analysis.png" data-mid="197241049" border="0" src="https://freight.cargo.site/w/1000/i/327f66d6d669c587a3e9c961ff8d581cce23d3d2697c2845ecccbc622011f05e/Competitive-Analysis.png" />I know there's a lot more that's not apparent from their visual appearance, but I'm also interested in following the product and its organization of structure and functionality to better understand the actual functional needs they address and the business interests they may be juggling at the same time. User Flow and System Diagram<img width="12928" height="8352" width_o="12928" height_o="8352" data-src="https://freight.cargo.site/t/original/i/cd994b168cccd3f4b9bbfbc5da9d9aead2a32028b8055c794712c53726cb6f67/Thoughts-Flow-and-Diagram.png" data-mid="197247002" border="0" src="https://freight.cargo.site/w/1000/i/cd994b168cccd3f4b9bbfbc5da9d9aead2a32028b8055c794712c53726cb6f67/Thoughts-Flow-and-Diagram.png" /> 1. General Login&nbsp;Reference: Common Login Pattern 2. User search for podcast using keywords and subscribe I looked into some helpful practice from application process keyword search. And things usually gets complicated and we have senarios for&nbsp;search results prioritization such as ads and organic search rankings have different objectives and algorithms. Essentially, the input need go through indexing, storeaging, parameter matching etc. 3. User curate podcast related content while listening to them Vision Useful: Users should be able to enjoy listening to podcast. Connection: Users are able to connect to the content on a personal scale Transparent: Users have better knowledge to the listening content their subscriptions choices and pattern User Feedback1. Improve the audio content bookmark To learn more about how other products handled similar issues, I take some time analyzed Apple, Google, Podcast, Audible. Here are what I found: 2. Organize Over all User FlowsAfter analyzing and orginazing all the interivew and competitive analysis information, the detailed user stories were formulated. The following are the main requirements of the app in the user stories: 3. Visual Brand DesignBased on the user stories, I first made the flowchart and then the wireframes to communicate the flow of the app. The client was involved in this stage several times to reach an agreement on the key features. Develope Visual Language<img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cde5a5a9eaa64e4954ffb72c1bea94b0194c6a98c416cacfbd903e6b5f6ed488/Frame-13.png" data-mid="157494695" border="0" src="https://freight.cargo.site/w/1000/i/cde5a5a9eaa64e4954ffb72c1bea94b0194c6a98c416cacfbd903e6b5f6ed488/Frame-13.png" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/de7dfdf0d8ab913a29da8d6868299e3ef3dadd08df50201a7d5e094bb54f45ac/icons.png" data-mid="157494704" border="0" src="https://freight.cargo.site/w/1000/i/de7dfdf0d8ab913a29da8d6868299e3ef3dadd08df50201a7d5e094bb54f45ac/icons.png" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/cad740afd09b2badf65b070bd5b9ff8c3cee1a0baf036553ae4a203a80271b5a/Interaction.gif" data-mid="157494721" border="0" src="https://freight.cargo.site/w/1000/i/cad740afd09b2badf65b070bd5b9ff8c3cee1a0baf036553ae4a203a80271b5a/Interaction.gif" /> Credits Project ScopeEarly ConceptUser FlowBrandingDesign Iteration Time4 Months InstructorTawanna Dillarhunt My RoleUser InterviewCompetitive AnalysisInteraction DesignBrandingUI DesignUser Testing https://zexizhou.com/Transition-Support Fri, 17 Jun 2022 17:14:58 +0000 Zexi Zhou https://zexizhou.com/Transition-Support UX Research / Design Trans Media Design&nbsp;Feeling uncertain in the face of change is something many of us can relate to, and you and I have probably had a moment where we grew in fear and confusion. When we find ourselves in an uncertainties, we can both skeptical of our choices and seeking a better future. For those who are going through transitions is a constant process of acceptence and gain inner peace. My RoleSurvey / Interview Design, Literature Review, Workshop Planning, UI/UX Design&nbsp; OutcomeIn this project look into the unique experience and interest of personal and group connection into the community.&nbsp; The final design of the app draws insight from our research looking into personal needs, concerns, challenges of finding building connections to groups among Trans individuals and groups. Award UMSI 2022 DEI Awards, Impact in Gender Diversity, Equity and Inclusion in Information and Technology [︎︎︎] <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/4f6bc4a8738c422f4a2de928042a848887b02755e14030a3f8edccc4cd79dffd/Opening.png" data-mid="145755556" border="0" src="https://freight.cargo.site/w/1000/i/4f6bc4a8738c422f4a2de928042a848887b02755e14030a3f8edccc4cd79dffd/Opening.png" /><img width="1920" height="1100" width_o="1920" height_o="1100" data-src="https://freight.cargo.site/t/original/i/c1a628717fd1c84516c0214abe4b30b11d02451c48ba1c0bdf994289fe5a0856/Product.png" data-mid="146381680" border="0" src="https://freight.cargo.site/w/1000/i/c1a628717fd1c84516c0214abe4b30b11d02451c48ba1c0bdf994289fe5a0856/Product.png" /> Credits Project ScopeUser ResearchUI/UX DesignUser Testing Time2 Months Team Tawanna Dillarhunt (Instructor) Manali DesaiSona Rao https://zexizhou.com/Siemens-IDE Mon, 07 Nov 2022 18:56:33 +0000 Zexi Zhou https://zexizhou.com/Siemens-IDE UX Research&nbsp; Interprise Portal DesignIDE is one of the key tool designed to help engineers digitally integrate their process for factory design, in preliminary planning, inspection setup, factory floor design. I was involved in answering the following questions about their IDE software’s role in the factory redesign process. Siemens China invested in an innovative initiative to transform traditional factories through digital design, working on tools to support traditional factories to take incremental steps torwards more efficient factories. My RoleTesting Protocal Design, Interview Analysis, Design Suggestion Outcome1. 6 User Interview / User Testing2. Testing and Interview summary for future iteration. <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/8d08a81e69ee108966842be32af08be5548d07a739f0f7da13d4779c6770bc2d/thumbnail.png" data-mid="158217197" border="0" src="https://freight.cargo.site/w/1000/i/8d08a81e69ee108966842be32af08be5548d07a739f0f7da13d4779c6770bc2d/thumbnail.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/10280f87a1723da70d939720cf97c14e13860a44cd15099becc833c0a58f1642/1.png" data-mid="158217199" border="0" src="https://freight.cargo.site/w/1000/i/10280f87a1723da70d939720cf97c14e13860a44cd15099becc833c0a58f1642/1.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/7e26d4e4ff1cce3cf38ca253c5d8f56f5edbb5ad0cc8cea7ef4125a7e48a7194/2.png" data-mid="158217201" border="0" src="https://freight.cargo.site/w/1000/i/7e26d4e4ff1cce3cf38ca253c5d8f56f5edbb5ad0cc8cea7ef4125a7e48a7194/2.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/1f97c2901ddc1075ab61f96bb5be7af407fca2afa42d032d3c84256b51e67373/3.png" data-mid="158217200" border="0" src="https://freight.cargo.site/w/1000/i/1f97c2901ddc1075ab61f96bb5be7af407fca2afa42d032d3c84256b51e67373/3.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/0f671b92a905f6790385c6068e97b47cbbeab88990deb157f4519299a7e1c56f/5.png" data-mid="158217203" border="0" src="https://freight.cargo.site/w/1000/i/0f671b92a905f6790385c6068e97b47cbbeab88990deb157f4519299a7e1c56f/5.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/d0216e69bbb1d6819fc817767b46af4ac8cac3a66eaa455953f8c7c830e4a78c/6.png" data-mid="158217205" border="0" src="https://freight.cargo.site/w/1000/i/d0216e69bbb1d6819fc817767b46af4ac8cac3a66eaa455953f8c7c830e4a78c/6.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/0c167b29d94e7adc79165558bcfef1c72083d91174d5dfd5572253de2559bdc6/7.png" data-mid="158217206" border="0" src="https://freight.cargo.site/w/1000/i/0c167b29d94e7adc79165558bcfef1c72083d91174d5dfd5572253de2559bdc6/7.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/49f14abbefbbfca9739d6aa534a4a4d0488ff7fda2d5002221a13c0112a1a6bb/13.png" data-mid="158217209" border="0" src="https://freight.cargo.site/w/1000/i/49f14abbefbbfca9739d6aa534a4a4d0488ff7fda2d5002221a13c0112a1a6bb/13.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/21fd9329b477c48f232f440857c2769da21b0d74e3727b82f1a6f7f380562c3f/11.png" data-mid="158217210" border="0" src="https://freight.cargo.site/w/1000/i/21fd9329b477c48f232f440857c2769da21b0d74e3727b82f1a6f7f380562c3f/11.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/bb7cfd64e209f1be6f1c8dfff4f38115c6ac8fcb09f88691a221468999f112e1/12.png" data-mid="158217211" border="0" src="https://freight.cargo.site/w/1000/i/bb7cfd64e209f1be6f1c8dfff4f38115c6ac8fcb09f88691a221468999f112e1/12.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/b7c399c718e9da000795f7de866fbb80ff2f34d8785ddabce839b411fc5bf29f/8.png" data-mid="158217207" border="0" src="https://freight.cargo.site/w/1000/i/b7c399c718e9da000795f7de866fbb80ff2f34d8785ddabce839b411fc5bf29f/8.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/9f93fd33d79b768582602c4690e034a234ee0f70f2dabcc3d70a6dfea047cc67/14.png" data-mid="158217198" border="0" src="https://freight.cargo.site/w/1000/i/9f93fd33d79b768582602c4690e034a234ee0f70f2dabcc3d70a6dfea047cc67/14.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/1d6dd15cfb673162637746265f793099fb9cd1943e593f801d297ff030aacec2/10.png" data-mid="158217212" border="0" src="https://freight.cargo.site/w/1000/i/1d6dd15cfb673162637746265f793099fb9cd1943e593f801d297ff030aacec2/10.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/343c0ee4de96b6fed9c06e77b6608dbfbf074880b5ad430acd8116b4d2139799/9.png" data-mid="158217213" border="0" src="https://freight.cargo.site/w/1000/i/343c0ee4de96b6fed9c06e77b6608dbfbf074880b5ad430acd8116b4d2139799/9.png" /> BackgroundResearch Questions1. What issues prevent participants from going through the process set up case modeling information and configuring KPI?2. What sources of information do participants currently look for to complete?3. How efficiently are participants able to successfully find the information they need to complete case modeling and configuring KPI? Research Process 1. Set up key tasks in exisiting user flow I talked to desinger and researcher from our project and the design team to understand the existing challenge of the user interaction flow from their perspectives. Then I conducted usability testing with our internal users to learn more about what problems they had when using the IDE tool. <img width="3160" height="1336" width_o="3160" height_o="1336" data-src="https://freight.cargo.site/t/original/i/3b8dae20312dbcd211ebddccfcfeb26265dc283ec484602f942adadf05d0677b/Frame-1.png" data-mid="160308528" border="0" data-scale="92" src="https://freight.cargo.site/w/1000/i/3b8dae20312dbcd211ebddccfcfeb26265dc283ec484602f942adadf05d0677b/Frame-1.png" />2. Constructing the interview and testing protocolTo learn how people understood the existing flow, I organized the interview session within the testing. I invited them to share the existing practice on factory plan simulation, and then prioritize what information mattered to them. Usability Test&nbsp;ProceduresScreening 1.&nbsp;Screening questionnaire to recruit representative participants User Interivew 2. 2 Pilot Interiviews determine participant familiarity with similar tools3. User Interviews with 10 Participants Usability Study4. Four Tasks using Think Aloud Protocol and Post-Task5. Post-Test Interview&nbsp;6. SUS (System Usability Score) Evaluation Key Tasks Task 1: Please Set up the basic information for a new production case you are going to work on. Issue:&nbsp;System presentation does not meet user expectations; System Visibility <img width="2046" height="1060" width_o="2046" height_o="1060" data-src="https://freight.cargo.site/t/original/i/ee91ff9190141a1fbe17a83067f64eb87b75d7a6486336ce188262fee401edd2/Screen-Shot-2022-11-27-at-4.47.58-PM.png" data-mid="160305046" border="0" data-scale="100" src="https://freight.cargo.site/w/1000/i/ee91ff9190141a1fbe17a83067f64eb87b75d7a6486336ce188262fee401edd2/Screen-Shot-2022-11-27-at-4.47.58-PM.png" /> Task 2:&nbsp;Please show me how you would use production data, production systems to simulate and generate production model for a factory line. Issue: Discoverability; Prototype interaction flow mismatch user’s perception <img width="1920" height="914" width_o="1920" height_o="914" data-src="https://freight.cargo.site/t/original/i/87e1773704e51d99d397a5b911b7cbc5977c1de475a629d39fd2e719177b910d/Screen-Shot-2022-11-27-at-6.54.02-PM.png" data-mid="160314501" border="0" src="https://freight.cargo.site/w/1000/i/87e1773704e51d99d397a5b911b7cbc5977c1de475a629d39fd2e719177b910d/Screen-Shot-2022-11-27-at-6.54.02-PM.png" /> Task 3: Please show me how you would find the KPI formulas for work unit and individual machine level and how they would be used and set up for each level?Issue: System Discoverability;&nbsp; Prototype interaction flow mismatch user’s perception <img width="1814" height="900" width_o="1814" height_o="900" data-src="https://freight.cargo.site/t/original/i/db632310ec671a479511a41e98a74bdbe5210c07fdb74717814adad6a8976daf/Screen-Shot-2022-12-02-at-3.30.10-PM.png" data-mid="160848393" border="0" src="https://freight.cargo.site/w/1000/i/db632310ec671a479511a41e98a74bdbe5210c07fdb74717814adad6a8976daf/Screen-Shot-2022-12-02-at-3.30.10-PM.png" /> Task 4: Please show me how you would create a new custom KPI from scratch？ Issue:&nbsp; Prototype interaction flow mismatch user’s perception; Efficiency of Use <img width="1788" height="850" width_o="1788" height_o="850" data-src="https://freight.cargo.site/t/original/i/4cf9372616d00e5c9b47b60b9c69d6af2b6de87ab341960dc742aa44fee1e5b2/Screen-Shot-2022-12-02-at-4.04.47-PM.png" data-mid="160853351" border="0" src="https://freight.cargo.site/w/1000/i/4cf9372616d00e5c9b47b60b9c69d6af2b6de87ab341960dc742aa44fee1e5b2/Screen-Shot-2022-12-02-at-4.04.47-PM.png" /> Design Suggestions1.&nbsp; System Mismatch - Prototype interaction flow mismatch user’s perceptionSuggestion: Make information flow clearer with design changes 2. Efficiency of Use - Local Interaction create redundant operations&nbsp; Suggestion:&nbsp; Use user-familiar style of interaction to assist with their tasks 3. Discoverability - The lack of connection between each step makes it unclear to the user where to go next Suggestion: Changn UI element location and adjust the proximity to each other Credits Project ScopeUser Interview User Testing Research Design Suggestions TimeJune–Aug 2019 Team UX Researcher (1)UX Designer (1) https://zexizhou.com/Student-Job-Application-Portal-Research Wed, 05 Apr 2023 12:52:43 +0000 Zexi Zhou https://zexizhou.com/Student-Job-Application-Portal-Research UX Research /&nbsp;UX Consultancy&nbsp;Student Career Portal ResearchiTrack, is a powerful resource for MSI students seeking to find relevant job and internship postings, to RSVP for professional development events, to book advising appointments, and to look up contact information for more than 9000 employers. However, we learned from Assistant Director Katie Dunn that the CDO has not yet been able to conduct any kind of user testing on the platform. As such, the service likely contains certain usability challenges which a comparative analysis will help contextualize My RoleUser Interview, Survey Design,&nbsp; Data Analysis, Design Suggestion Outcome1. 6 User Interview / User Testing 2. User Perception Survey3. Testing and Interview summary for future iteration. <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/6557b730d035d12fa1ac6f9c15b25be0950a0dbbb87c76a2dc963e9f79377c40/Artboard-1_4.png" data-mid="192459494" border="0" src="https://freight.cargo.site/w/1000/i/6557b730d035d12fa1ac6f9c15b25be0950a0dbbb87c76a2dc963e9f79377c40/Artboard-1_4.png" /> Background 1. Client NeedsCareer Developement Office(CDO) hopes to understand the student’s perceptions towards the using iTrack web platfrom, identify different user feedback and collect suggestion to help inform decision making to improve iTrack overall user experience.&nbsp; 2. iTrack Key FunctionsJob Search, Event Registration, Career Advising 3. Challenges CDO has not yet been able to conduct any kind of user testing on the platform. As such, the service likely contains certain usability challenges which a comparative analysis will help contextualize. iTrack is Symplicity-powered career development software, therefore CDO dosen’t have development side authority, therefore it’s helpful for them to collect and surface the types of change and issues they need most of their attention on. Research ScopeThe research used a combination of different research approaches to help our client gain insights into the student user awarenesses and needs for iTrack functionality, web information structure and accessibility, and benchmarking among different competitor products at the time in higher education. 1.&nbsp; Competitive Analysis 2. User Interview 3. User Perception Survey4. User Interface Audit Research Process Our process involves a few important runs of research: 1.&nbsp; Ask: ask our client questions and define the problem. 2. Prepare: collect data by collecting and storing the information 3. Build: create research plans to build ways to collect data 4.&nbsp;Analyze: data exploration, visualization, and analysis 5. Share: communicating and interpreting results&nbsp; <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/c1900fa3ec9532761b48e87ef1009b89c70e8e2d691f6cebfc7d5e0cf3137293/Artboard-1.png" data-mid="191045246" border="0" src="https://freight.cargo.site/w/1000/i/c1900fa3ec9532761b48e87ef1009b89c70e8e2d691f6cebfc7d5e0cf3137293/Artboard-1.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/8091a694f088b5e3f0df229ef11bac3a446971deb6b9ea78d9a60802f4dea912/Artboard-2.png" data-mid="191309025" border="0" src="https://freight.cargo.site/w/1000/i/8091a694f088b5e3f0df229ef11bac3a446971deb6b9ea78d9a60802f4dea912/Artboard-2.png" /> <img width="1921" height="1081" width_o="1921" height_o="1081" data-src="https://freight.cargo.site/t/original/i/12a11826285aa19e89b93ec3bb9b9ab4245209b00feb0dc199c80eac9450db3c/Artboard-1_1.png" data-mid="191199626" border="0" src="https://freight.cargo.site/w/1000/i/12a11826285aa19e89b93ec3bb9b9ab4245209b00feb0dc199c80eac9450db3c/Artboard-1_1.png" /> Example Usability Issues&nbsp; Issue 1: Creating job alerts is often difficult for users, with one participant even giving up on the taskWhy is a problem: For this task, the participant is asked to create a job alert for the roles that he or she is interested in. The job alert link is not very discoverable, so the participant missed it and could not complete the task even after several attempts.&nbsp; All participants struggled to identify how to create a job alert. Lack of visibility for the necessary buttons caused problems for all three of these participants. <img width="1921" height="810" width_o="1921" height_o="810" data-src="https://freight.cargo.site/t/original/i/4f859d3c048a23f78cc526248c8d466405cef5fa75c9a6ec3dd71fcc7edaa434/Artboard-1_2.png" data-mid="192481506" border="0" src="https://freight.cargo.site/w/1000/i/4f859d3c048a23f78cc526248c8d466405cef5fa75c9a6ec3dd71fcc7edaa434/Artboard-1_2.png" /> What to consider :&nbsp;Option 1:&nbsp; Isolate the ‘create job alert’ button from the group, and make it a stand-alone button, which is more discoverable by the userOption 2: Adding a “create job alert” button at the top of the pop-up window when users have not created any previous job alerts. Issue 2: Left-hand side menu is too lengthy and confusing for users to navigate. Why is a problem: Participant missed the ‘job alert’ when they first landed on the job search page, and eventually could not complete the task. For this task, the participant is asked to create a job alert for the roles that he or she is interested in. The left navigation menu on the system interface provides users with too many options. Participants reaction suggested that too many options make users lose direction with their options. And the long list of options frustrates them with each search for the correct path. <img width="1921" height="810" width_o="1921" height_o="810" data-src="https://freight.cargo.site/t/original/i/34d912ba69ce1159e99c5b9f38d66483d96e48e6fd224617cf141a87ca9b8783/Artboard-1_3.png" data-mid="192481493" border="0" src="https://freight.cargo.site/w/1000/i/34d912ba69ce1159e99c5b9f38d66483d96e48e6fd224617cf141a87ca9b8783/Artboard-1_3.png" /> What to consider : Option 1:&nbsp;The criticality of various features on the left-hand navigation menu should be identified and ranked.&nbsp;Option 2: Redesigned the left-hand side menu. Issue 3: Improve WayfindingWhy is a problem:&nbsp;There is no obvious way to return to the previous page after selecting individual contact information within the Employer Contact Directory. For this task, the participant is asked to find the contact information for an employee at a given company in iTrack. After clicking on a specific employee’s contact information, the user finds it difficult to go back to the list of contacts, and have to do so through the browser’s back button. <img width="1921" height="810" width_o="1921" height_o="810" data-src="https://freight.cargo.site/t/original/i/d4003c67b5e1ff229aa30d9bff27030fec004d7141ef6aaa3bf8f0d963c236d2/Artboard-1-copy.png" data-mid="192491978" border="0" src="https://freight.cargo.site/w/1000/i/d4003c67b5e1ff229aa30d9bff27030fec004d7141ef6aaa3bf8f0d963c236d2/Artboard-1-copy.png" /> What to consider : Option 1:&nbsp;Create an obvious back button, allow the user to return or exit the current page.Option 2:&nbsp;Make the breadcrumb menu more discoverable to the user. Credits Project ScopeUser Interview User Flow Usability Analysis Competitive AnalysisResearch Design Suggestions TimeJan – Apr 2020 TeamJinghan NiRiddhi Vaidya Scott LouisClient UMSI Career Development Office https://zexizhou.com/Camtasia-in-Education-Improving-Instructor-Video-Production-Experience Tue, 28 Nov 2023 01:53:43 +0000 Zexi Zhou https://zexizhou.com/Camtasia-in-Education-Improving-Instructor-Video-Production-Experience UX Research / Product / Interview /&nbsp; User Journey Map&nbsp; Camtasia in Education: Improving Instructor Video Production Experience TechSmith is a software company specializing in screen capture, screen projection and video editing software. Camtasia is one of the video editing solution combines screen recording, capture and video editing. This software has received a lot of popularity in the educational field for its ease of use and hands-on capabilities in video production. See the product [︎︎︎]Outcome 1. User Journey Map 2. User Interview and Analysis 3. Challenge Mapping <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/432f4373cb7b7b529283bd321306a9da8249dfcf893162030af69c524e96917d/Thumbnail.png" data-mid="198206889" border="0" src="https://freight.cargo.site/w/1000/i/432f4373cb7b7b529283bd321306a9da8249dfcf893162030af69c524e96917d/Thumbnail.png" /> Background1. Client NeedsThis project examines the video editing challenges educators face in creating, distributing, and evaluating effective learning content. 2. Goal 1.&nbsp; Identify Design Opportunities to better assist teachers in education video production.2. Understand how currently instructors use camtasia for video editing. 3. What are some of the challenges that are faced in teh video production process? Project ScopeResearch GoalThe goal of the research is to uncover unmet needs which potentially will lead to design opportunities. And we decide to have the research focused on using interviews and walkthrough to help understand the creation process and the behind scene interaction. Together qualitative methods allows us to discribe the creation process of the exisiting acdemic users of Camtasia softeware; and understand&nbsp; their current&nbsp; behaviors in preparing videos for class use; to understand the intentions and the "whys" behind their behaviors; and to generate design requirements and principles for the design phase. Our Procss1. Background Research and Problem Scoping 2. User Interview / Walk through 3. Interview Analysis&nbsp;4. User Journey Map User Challenge<img width="1921" height="734" width_o="1921" height_o="734" data-src="https://freight.cargo.site/t/original/i/377d30c89372417f7f3179d5f7376537427a2d0551a62b38cf1ec294dcb1ea8e/Asset-1.png" data-mid="202066931" border="0" src="https://freight.cargo.site/w/1000/i/377d30c89372417f7f3179d5f7376537427a2d0551a62b38cf1ec294dcb1ea8e/Asset-1.png" />Camtasia instructor users need to create&nbsp; video over time as an important form of instructional content, and therefore it is meaningful and important for them to find and build more productive ways to support educational video creation processes using Camtasia. Problem Analysis<img width="1907" height="475" width_o="1907" height_o="475" data-src="https://freight.cargo.site/t/original/i/6f16fbf817978c9bdf32b3c14358322efab02eeec3ae024236ab8b4478f3754f/Artboard-27.png" data-mid="202086294" border="0" src="https://freight.cargo.site/w/1000/i/6f16fbf817978c9bdf32b3c14358322efab02eeec3ae024236ab8b4478f3754f/Artboard-27.png" />Our primary research method was semi-structured interviews, working off a script developed with the client to target various issues previously identified by their internal research. Following each interview, we identified new issues or themes and iterated on our script. Our target users were instructors using Camtasia to produce educational videos, ranging from novice to expert users. We conducted 9 interviews, narrowing in on 4 users who were both teaching and doing the video production on their own. For these 4 users, we transcribed their interviews using Otter.ai, then coded the interviews in Taguette. The tagged data was imported to Miro for Affinity Mapping and Journey Mapping User Journey<img width="3841" height="937" width_o="3841" height_o="937" data-src="https://freight.cargo.site/t/original/i/833e16182a34c821e8b1f83e08235eb8126e16c894ad697b204ee730d54c9353/Artboard-1_32x.png" data-mid="198430010" border="0" src="https://freight.cargo.site/w/1000/i/833e16182a34c821e8b1f83e08235eb8126e16c894ad697b204ee730d54c9353/Artboard-1_32x.png" />The journey process break down into two: video production, as they are actively preparing and process in making the video; post production, where they engage in student activities, feedback, and recyling/editing videos. The maps here show a visual representation of our gathered data, the participants we interviewed shared their video creation&nbsp; Closer look into the user challenge <img width="1921" height="1241" width_o="1921" height_o="1241" data-src="https://freight.cargo.site/t/original/i/27dc152bb00b7d21bbf41aea14a5480e38712d89391ba8d68fbb10e44d3afc6b/Artboard-1_1.png" data-mid="202247804" border="0" src="https://freight.cargo.site/w/1000/i/27dc152bb00b7d21bbf41aea14a5480e38712d89391ba8d68fbb10e44d3afc6b/Artboard-1_1.png" /> Example Challenge 1: User prefer to create animation outside Camtasia&nbsp; Instructors learning to use Camtasia are likely familiar with ubiquitous software like Powerpoint. While animation on a video is not the same as animation on a slideshow with triggers, we found that users with think of animation in the same way and want similar functionality between the two products. The images to the right show a similar bouncing ball animation created in Powerpoint above, and Camtasia below.<img width="4401" height="936" width_o="4401" height_o="936" data-src="https://freight.cargo.site/t/original/i/dd91541fe569de1268967314a568fa190be3ddaad164c53ccf31c1da1da1732f/Artboard-1_42x.png" data-mid="198430937" border="0" src="https://freight.cargo.site/w/1000/i/dd91541fe569de1268967314a568fa190be3ddaad164c53ccf31c1da1da1732f/Artboard-1_42x.png" /> Example Challenges 2: Recycling content We found instructors used two methods of recycling content. Some instructors need to reflect changes in their field frequently, requiring them to update videos with new or changed information. These users want to reuse previous project files and swap out clips as necessary. The other method happens when instructors need to cover the same content in a new textbook or course structure. These instructors tend to reuse assets such as slide decks, but will remake the entire video without reusing recorded content.<img width="2641" height="937" width_o="2641" height_o="937" data-src="https://freight.cargo.site/t/original/i/415f1c39c32c767a2d0edb6b60b67397999698ae52c6b207d734fabdc17c0a06/Artboard-1_52x.png" data-mid="198431155" border="0" src="https://freight.cargo.site/w/1000/i/415f1c39c32c767a2d0edb6b60b67397999698ae52c6b207d734fabdc17c0a06/Artboard-1_52x.png" />Credits Project ScopeUser Interview User Journey MapSuggestions TimeJan – Apr 2021 TeamChristopher LetteerNicole Valdespino NoguesYue WangClientTechSmith